Skip to main content

Blog

Filter

April 25, 2024

Five Ways the Public Relations Industry Can Drive Sustainability Efforts in 2024

1. Promoting Sustainable Stories PR professionals can help by spotlighting companies and startups that are innovating in the…
Read More
March 27, 2024

Empowering Women in PR & Communications: Insights from Leeza Hoyt and Abbie Fink

As we celebrate Women's History Month, we have the privilege of delving into the experiences, challenges, and invaluable…
Read More
March 26, 2024

Balancing Work and Life as a Woman in Comms

By Jaime Gardner How do you do it all? Do you have a fast-paced job trying to deliver…
Read More
February 20, 2024

The Importance of Diverse Voices in Public Relations & Communications

We are in a time where different voices and views are making a real impact on our world.…
Read More
January 17, 2024

Guide to Implementing 2024 Trends in PR and Communication

Now that we know what trends will be driving PR and communications in 2024, let’s look at some…
Read More
January 4, 2024

2024 Trends Influencing PR & Communications

As we embrace 2024, the world of public relations (PR) and communications is undergoing significant transformations. Driven by…
Read More
December 7, 2023

Strategies for Effective Communication to Influence Public Policy

The journey from a bill’s introduction to its enactment as a law is an intricate process that requires…
Read More
December 1, 2023

Back in Session: Tips for Communicating Effectively with Policymakers

The start of the legislative session for the vast majority of state legislatures in the U.S. happens each…
Read More
November 27, 2023

Navigating the Unpredictable: Strategies for Thriving Amid Emerging Challenges

Emerging issues encompass a wide range of topics, including technological advancements, social and environmental changes, regulatory shifts, and…
Read More
November 20, 2023

Techniques for effectively communicating positions and managing public perception

One of the most important things we can offer as communicators – especially to corporate clients – is…
Read More
October 31, 2023

The Patrick Surtain II Foundation Officially Launches, Naming 28 Colorado Business Leaders to Executive Board, Including Novitas CEO

Foundation Announces “Inspire the Dream Gala” Denver (October 31, 2023) – The Patrick Surtain II Foundation, the official…
Read More
October 25, 2023

Novitas Communications Wins Two Gold PRGN Awards for Outstanding Achievements in Digital Media and Community Relations

DENVER (Oct. 25, 2023) – The Public Relations Global Network (PRGN), a network of more than 50 hand-selected public…
Read More
October 18, 2023

Unlocking the Art of Financial Communication: Your Path to Trust and Credibility

When it comes to financial communication, whether you're in the corporate world, nonprofit sector, or government realm, it's…
Read More
October 11, 2023

Mastering the Art of Financial Communication: Transforming Numbers into a Compelling Narrative

Financial results are more than numbers on a page; they reflect an organization's financial health, performance, and potential…
Read More
October 5, 2023

Mastering the Art of Investor Relations: Strategies for Building Trust and Confidence

In the fast-paced world of corporate finance, there's a secret sauce that separates the thriving companies from the…
Read More
September 19, 2023

Navigating Choppy Waters: Strategies for Mitigating and Preparing for Potential Crises

Organizations face an array of potential crises that can threaten their reputation, operations, and even their very existence.…
Read More
September 19, 2023

Mastering Crisis Preparation Using Effective Simulations

In an unpredictable world where crises can strike at any moment, preparedness and effective response are vital for…
Read More
September 7, 2023

What is a Crisis?

The ability to identify, manage, and navigate crises is vital for success. But what exactly is a crisis?…
Read More
August 23, 2023

Striking a Balance Between Transparency and Privacy with Your Public Reputation

Managing your reputation can be a complex art that requires careful consideration of privacy and transparency, real life…
Read More
August 18, 2023

Oops, don’t do it again: repairing a reputation after being canceled

We all make mistakes. Whether you’re worried about being canceled or a lawsuit, actively managing your reputation can…
Read More
August 1, 2023

15 Years Later: How We Got Here

By Michelle Lyng, Founder & CEO In 2005, I sat in APCO’s Washington, D.C. office in an interview…
Read More
July 24, 2023

Leveraging Data in Digital Media Strategies: Using Analytics for Targeted Messaging

Data has not only become a valuable asset, but a necessary tool that provides a wealth of knowledge…
Read More
July 17, 2023

The Evolution of Digital Media: Trends, Challenges, and Opportunities

Digital media has become an integral part of our daily lives, from scrolling through social media feeds to…
Read More
July 12, 2023

Meta’s New Threads App is Making Waves, Here’s What You Need to Know

Facebook’s parent company Meta launched Threads, an Instagram app, on July 5 as a competitor to Twitter. In…
Read More
April 26, 2023

Navigating Tumultuous Waters: Careless Companies Sink, Thoughtful Companies Swim

By Michelle Lyng This post was first published by PRGN here, and is reproduced in full with permission. After…
Read More
February 21, 2023

Layoffs Are Here: How Your Company Can Avoid Making Headlines

For workers and bosses, layoffs are a harrowing time for a company. Whether the cuts are due to…
Read More
February 15, 2023

Novitas Communications Advances Public Relations Opportunities for Students with “Novitas Diverse Voices Scholarship”

Scholarship will support career development of students underrepresented in the public relations profession DENVER (February 16, 2023) –…
Read More
February 14, 2023

Maintaining Your Momentum with PR Professionals

Everywhere you turn these days, there are reminders that a recession may be (or is) coming.  Even though…
Read More
February 8, 2023

Meaning and Purpose Fuel Attraction to Public Relations Jobs

By Michelle Lyng This post was first published by PRGN here, and is reproduced in full with permission.…
Read More
May 9, 2022

Novitas Communications Welcomes Public Affairs Expert Chip Taylor as Vice President

DENVER (May 9, 2022) ­– Novitas Communications, a nationally award-winning firm that partners with clients to bolster corporate…
Read More
April 30, 2022

Novitas Communications, Inc. Largest Ranked PR Firm in Colorado, According to O’Dwyer’s

Novitas had the largest practices in technology, energy and real estate in the state  DENVER (April 29, 2022)…
Read More
April 29, 2022

Novitas Communications Named as Small Business Finalist for Denver Business Journal  

DENVER (April 29, 2022) – Novitas Communications, a nationally-award winning firm specializing in corporate communication, crisis communication, and…
Read More
April 21, 2022

Novitas Communications Acquires CCO-CMO Roundtable from Westmeath Global Communications

Roundtable promotes collaboration, trust and learning among Colorado’s top marketing and communications leaders DENVER (April 19, 2022) –…
Read More
March 25, 2022

A Guide To Influencer Marketing

Influencer Marketing is one of the latest, hottest trends in public relations and marketing. It’s a great tactic…
Read More
March 11, 2022

How to Become a Thought Leader

Do you have a favorite professional issue or topic that you are an expert on? Do you love…
Read More
March 4, 2022

The Role of Relationships in Impactful Media Relations

When I started in public relations, media pitching was the most challenging aspect of my job. It wasn’t…
Read More
February 24, 2022

How your Brand Should Respond to the Crisis in Ukraine

Russia’s invasion of Ukraine may not directly affect your brand or business operations, but communicators must keep apprised…
Read More
February 15, 2022

This or That… Football or Commercials?

While many Super Bowl fans were on the edge of their seats on Sunday night as the Los…
Read More
February 8, 2022

Generating Media through 2022 PR & Marketing Trends

There’s a lot happening in the world today, so how do you generate media and get your story…
Read More
January 26, 2022

Avoiding Cancellation Through Effective ESG

Effectively communicating about your business’s environmental, social and government programs is the key to avoid being cancelled in…
Read More
January 19, 2022

Finding the Balance

Finding the Balance, by Jaime Gardner. Jaime writes for Novitas and at her site, Juggling Normal. This post…
Read More
January 12, 2022

Legislative Kick Off

Colorado lawmakers are returning to the State Capitol today, beginning the four-month legislative session. Every year, the General…
Read More
January 6, 2022

Novitas New Year’s Resolutions

After a crazy 2021, our team has created their list of resolutions to inspire and keep it real.…
Read More
March 24, 2021

Meet the Media: Lisa Selin Davis

Our March feature is Lisa Selin Davis, freelance writer for CNN, The New York Times, Romper and many…
Read More
February 25, 2021

Improve Your Brand’s Reputation with Google Reviews

When consumers or potential clients become interested in your brand or business, one of the first things they…
Read More
February 24, 2021

What does Novitas mean?

Novitasians often are asked what Novitas means and how we came up with the name. While we’d like…
Read More
February 9, 2021

Meet the Media: Andrew Kenney

Our February feature is Andrew Kenney, public affairs reporter at Colorado Public Radio (CPR). Kenney has been with…
Read More
January 21, 2021

C-Suites, Make Social Media a Goal in 2021

If 2020 taught us anything as public relations professionals, it is to have a presence on social media.…
Read More
January 12, 2021

Meet the Media: Ed Sealover

Our January feature is Ed Sealover, senior reporter for Denver Business Journal (DBJ). Ed has been at DBJ…
Read More
December 16, 2020

Meet the Media: Gail Fallen

Our December feature is Gail Fallen, morning radio host for 1310 KFKA. Gail is an award-winning radio vet…
Read More
December 15, 2020

What Is Your 2021 Story?

While it is tempting to write off 2020 because it has been so challenging, we still have much…
Read More
November 30, 2020

Meet the Media: Meghan Lopez

Our November feature is Meghan Lopez, reporter and multimedia journalist for Denver7. Meghan is a Colorado native and…
Read More
November 13, 2020

2021 Trends: Challenges Will Continue Next Year, But We’re Ready to Solve Them

Everyone is looking forward to the end of 2020. It’s been a culturally and politically tumultuous year and…
Read More
November 12, 2020

Why is CSR Vital to Your Organization’s Success?

As 2020 ends, we are highlighting the importance of corporate social responsibility (CSR) as part of your marketing…
Read More
October 14, 2020

Meet the Media: Joey Bunch

In a new series titled, Meet the Media, Novitas will be featuring a member of the media each…
Read More
September 21, 2020

A Crisis Hit, Now What?

Last month we assembled a list of seven steps to prepare for a crisis. We realize most organizations…
Read More
August 19, 2020

Do you have a crisis communications checklist?

During chaotic times, it’s easy to feel overwhelmed not know what to do. A crisis is never an…
Read More
July 22, 2020

ESG: Where to Start

Stuck on how to get started communicating your ESG policies and results?  You are not alone. Many companies…
Read More
July 14, 2020

Good ESG Practices + Poor Communication = Zero ROI

If you are like us, every time you open LinkedIn there is a post about ESG near the…
Read More
July 13, 2020

Emerge with Renewed Purpose

The coronavirus pandemic leaves many businesses and organizations with an untapped communications strategy and lost as to where…
Read More
June 24, 2020

Team Novitas’ Book Recommendations

Amid the coronavirus pandemic, team Novitas has had more time at home. Instead of going to happy hour…
Read More
June 16, 2020

Understanding and Marketing to Generation-Z

There’s little question that businesses around the world have turned their attention to Generation Z, a group that…
Read More
June 5, 2020

Public Relations Remains Relevant with the PESO Model

In the industry of public relations, it is imperative to continuously adapt to new technologies and communication platforms…
Read More
May 21, 2020

Public Relations Global Network Adds offices in AR, CO, and OR

PRGN Provides Clients with 51 offices Globally to serve their PR, Marketing, Social Media needs DENVER (May 20,…
Read More
May 21, 2020

Novitas Communications Honored by the American Business Awards

Stevie winners will be celebrated during a virtual awards ceremony on Aug. 5 DENVER (May 19, 2020) –…
Read More
May 5, 2020

When Uncertainty Reigns, Let People Be Your North Star as We Begin to Re-Open

Coronavirus and the resulting pandemic have ushered in a new era of uncertainty for business leaders. In addition…
Read More
April 23, 2020

Essential Public Relations Tools for COVID-19 Communication

The coronavirus pandemic has struck America into a national emergency with an unforeseeable end and it’s difficult to…
Read More
March 17, 2020

Communications Leadership in Times of Crisis

Without a doubt, the coronavirus pandemic is one of the strangest crises in our lifetimes, moving from “wash…
Read More
March 2, 2020

Six Steps to Share Your Message

Share your message and create new channels of awareness without waiting for mainstream media to listen to your…
Read More
February 3, 2020

The Advertising Bowl: The Real Reason Novitas Watches the Super Bowl

The hype around Super Bowl advertisements is real. Although the game is the reason for the season, tons…
Read More
July 17, 2019

2019 Company Retreat

Fresh ocean air, sun-soaked beaches, and a sunset cruise on a catamaran. What better way to end the…
Read More
April 26, 2019

Novitas Communications and Partners Named 2019 Pollie Award Winner

Denver public relations firm recognized for its creative vision and execution in an advertisement opposing Proposition 112 in…
Read More
April 23, 2019

Social Media, AI & Analytics: The Future of Public Relations

Press releases, media pitching and event coordination have long been the mainstays of traditional public relations. Fast-forward to…
Read More
May 9, 2018

Best Practices in Community Engagement

As a firm, Novitas is experienced and adept at building community engagement campaigns, especially surrounding issues facing the…
Read More
May 9, 2018

Blending Earned and Paid Media

The public relations industry continues to evolve rapidly and the balance between earned media and paid media continues…
Read More
April 1, 2018

I Don’t Need PR

Occasionally, we are brought into a crisis communications situation. Some are minor, but others are pretty major and…
Read More
March 1, 2018

Tips and Tricks for Content Creation

One of the keys a fantastic social media presence is, well, content. But if you’re a small business…
Read More
September 9, 2017

Can PR Professionals Bridge the Media Trust Gap?

An unlikely source confirms the public’s trust in journalism continues to crater. Journalists questioned in a new 2017…
Read More
August 29, 2017

Novitas Communications Named Finalist in ColoradoBiz magazine’s Top Company Awards

DENVER (Aug. 29, 2017) – Novitas Communications, a Denver-based communications agency specializing in corporate communications and issue management,…
Read More
January 1, 2017

New Year, Exciting New Challenges

2017 was an unforgettable year for us as a company. In partnership with our clients, we reached new…
Read More
August 29, 2015

Novitas Communications CEO Supports Documentary on Elected Women in Colorado

An unlikely source confirms the public’s trust in journalism continues to crater. But PR professionals have an opportunity…
Read More
April 20, 2015

Content Marketing: Six Steps to Share Your Message

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
March 15, 2015

Smart Colorado and Novitas Communications Awarded PRSA Colorado’s 2015 Nonprofit Award and Gold Pick Award for Public Service and Nonprofit Campaign

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
February 6, 2015

Denver Business Journal Op-Ed by Novitas CEO Michelle Lyng

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
October 27, 2014

Novitas CEO Joins The Aaron Harber Show as Guest Contributor

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
August 12, 2014

Novitas Communications Awarded Women-Owned Small Business Certification

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
June 7, 2014

Coloradans for Real Education Reform and Novitas Communications Awarded PRSA’s 2014 Silver Anvil Award of Excellence

An unlikely source confirms the public’s trust in journalism continues to crater. But PR professionals have an opportunity…
Read More
March 26, 2014

Novitas Communications and Coloradans for Real Education Reform named a 2014 Public Relations Society of America National Silver Anvil Finalist

Industry innovation means that companies around the world are growing faster than ever before and community engagement offers…
Read More
Novitas Communications logo

Find out how we can help your organization achieve its goals. Call us at 202.380.7114. To inquire about opportunities with our team, please email an introduction and CV to info@novitascommunications.com

Contact Us Today

Address

1732 Wazee Street, Suite 201
Denver, CO 80202

Connect

202.380.7114
info@novitascommunications.com

PRNews Top 100 Agency Elite logo
Denver Metro Chamber logo
PRGN logo
2020 Gold Stevie Winner logo

Copyright © 2024 Novitas Communications. All rights reserved.