Issue Management


At their essence, issues are gaps between stakeholder expectations and your organization’s performance. Novitas helps bridge those gaps by harnessing public opinion and influencing policy and regulation. Our strategies combine coalition management, big data, media relations, advertising, digital engagement, and more. While we don’t lobby, we often partner with advocacy and lobbying organizations to advance our clients’ objectives.

At Novitas, we believe in bridging gaps by putting people first. It’s a hallmark of our firm and we have a proprietary process for helping our clients succeed that has been tried and tested with clients in highly-regulated industries for more than 20 years. We work with each client to develop a strategic plan to address their specific needs.

As communications professionals, you are often the early warning system for issues. Taking an anticipatory, strategic management process that helps organizations detect and respond appropriately to emerging trends and changes in your operating environment can save your company or organization time, resources, money, and heartache.

No matter the issue, Novitas is adept at conditioning the operating environment to ensure that issues don’t become full-fledged crises.

Whether you’re facing untenable regulation or attacks from industry opponents, let’s talk.

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